Keeping Couples Together

It's no secret that dating apps are now the primary way for people to meet new individuals. Tinder, Bumble, Hinge, Coffee Meets Bagel, Grindr, and so on have provided a wealth of access and choice to lonely people all over the world. With all this attention placed on getting cuffed, it seems that there is a lack of focus on life after the swipe. How do we create meaningful experiences for couples without burdening them with the hassle of planning and executing on fun, engaging, dates?

This is where Wing-Date comes in. Wing-Date takes the planning hassle away from our users, so they can focus on just being in the moment. We learn about our users through fun, Buzzfeed-style surveys, and integrations with Facebook data, and recommend date plans to our users. Over time our recommendations become better and better as they continue to use the platform.

Additionally, we understand that dating is not just the weekly dinners, and movie nights. It's about growing with your partner, tackling tough complications together, and learning about each other. To support the fun and the tough parts of a relationship, Wing-Date aims to be a hub for relationship related things, having relationship experts that users can chat with, webinars they can attend, and more.

Wing-Date was a concept we built for a class group project. If you're interested in learning more about the brand, customer journey, user-flow, and marketing strategy, please feel free to message me! I'd be happy to chat.

I've put some of the mockups we built below. If you'd like to see the mockups on Figma, click here.

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